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Your Next Five Moves: Master the Art of Business Strategy

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From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles ) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals. Both successful entrepreneurs and chess grandmasters have the vision to look at the From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles ) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals. Both successful entrepreneurs and chess grandmasters have the vision to look at the pieces in front of them and anticipate their next five moves. In this book, Patrick Bet-David “helps entrepreneurs understand exactly what they need to do next” (Brian Tracy, author of Eat That Frog!) by translating this skill into a valuable methodology. Whether you feel like you’ve hit a wall, lost your fire, or are looking for innovative strategies to take your business to the next level, Your Next Five Moves has the answers. You will gain: CLARITY on what you want and who you want to be. STRATEGY to help you reason in the war room and the board room. GROWTH TACTICS for good times and bad. SKILLS for building the right team based on strong values. INSIGHT on power plays and the art of applying leverage. Combining these principles and revelations drawn from Patrick’s own rise to successful CEO, Your Next Five Moves is a must-read for any serious executive, strategist, or entrepreneur.


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From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles ) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals. Both successful entrepreneurs and chess grandmasters have the vision to look at the From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles ) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals. Both successful entrepreneurs and chess grandmasters have the vision to look at the pieces in front of them and anticipate their next five moves. In this book, Patrick Bet-David “helps entrepreneurs understand exactly what they need to do next” (Brian Tracy, author of Eat That Frog!) by translating this skill into a valuable methodology. Whether you feel like you’ve hit a wall, lost your fire, or are looking for innovative strategies to take your business to the next level, Your Next Five Moves has the answers. You will gain: CLARITY on what you want and who you want to be. STRATEGY to help you reason in the war room and the board room. GROWTH TACTICS for good times and bad. SKILLS for building the right team based on strong values. INSIGHT on power plays and the art of applying leverage. Combining these principles and revelations drawn from Patrick’s own rise to successful CEO, Your Next Five Moves is a must-read for any serious executive, strategist, or entrepreneur.

30 review for Your Next Five Moves: Master the Art of Business Strategy

  1. 4 out of 5

    Dee Arr

    Depending upon your focus, there is value in this book for more than those who wish to learn more about business strategy. As an “intrepreneur” (author Patrick Bet-David’s word for those who are not running their own business but working and thriving within someone else’s business), I found plenty of information that could be applied to my present situation. For those who are looking for business strategies to adopt with their own business, this is an excellent book, especially if you have large Depending upon your focus, there is value in this book for more than those who wish to learn more about business strategy. As an “intrepreneur” (author Patrick Bet-David’s word for those who are not running their own business but working and thriving within someone else’s business), I found plenty of information that could be applied to my present situation. For those who are looking for business strategies to adopt with their own business, this is an excellent book, especially if you have large growth goals. While he is passionate, Mr. Bet-David does not allow emotions to cloud his judgement; rather, he focuses on the facts, and presents those to his employees as self-motivators. This guide is not for the fainthearted. While there are great rewards for following the author’s guide, there is a cost (think family time, hobbies, etc.) and one would need to examine if this path would be worth the sacrifice. Interesting book, well-written, and plenty of ideas for your own situation even if you don’t own or have aspirations to own your own business. Five stars. My thanks to NetGalley and Gallery Books for a complimentary electronic copy of this title.

  2. 4 out of 5

    KnowledgeSpecter

    I'd been waiting to read this book ever since Patrick announced it. I've been following Valuetainment for years and his book didn't dissapoint. There were lots of interesting anectodes that made the lessons stick even harder. This is a book that I will defineatly re-read in the future. Truly a top-notch book Key takeaways: Master Knowing Yourself - know who you want to be, study the most important product: you, intrapreneur or entrepreneur Master the Ability to Reason - there's incredible power in l I'd been waiting to read this book ever since Patrick announced it. I've been following Valuetainment for years and his book didn't dissapoint. There were lots of interesting anectodes that made the lessons stick even harder. This is a book that I will defineatly re-read in the future. Truly a top-notch book Key takeaways: Master Knowing Yourself - know who you want to be, study the most important product: you, intrapreneur or entrepreneur Master the Ability to Reason - there's incredible power in learning how to process issues, solve for ''X'' and become effective at decision making (get to the root of the problem) Master Building the Right Team - create a principles-based culture (be empatethic yet firm) - trust = speed --> the key to exponential growth (segment your forces (Napoleon Bonaparte) Master Strategy to Scale - work on your next innovative campaign and build leaders - make momentum your friend and be prepared for chaos (learn to manage it) - moneyball: design systems to track your business (story of baseball and how to process data (deciphering the right data/metrics can lead to exponential growth) - stay paranoid: the grand master never lets his guard down (Fortune 500, always be alert and stay learning, no days off, mamba mentality (Kobe mathematics) Master Power Plays - how to beat Goliath and control the narrative (use social media to control your image when taking on a Goliath) - study mobsters: how to sell, negotiate and influence (preperation leads to success in high stakes meeting, stay a few moves ahead and figure out what the counterpart will counter with), cultivate your power and stay battle tested (power is all about the long term, don't ask before you have given value, sequencing)

  3. 5 out of 5

    Mandino Tan

    Just did a first read through. Amazing book. Tons of learning point. This is a how-to book. If you’re stuck or looking to take your life to the next step. This is for you. He touches on leadership, introspection, communication and negotiation. Business systems and processes. Now what I need to do is plan out my next few moves and act on them!

  4. 4 out of 5

    Michael Duyvesteijn

    Perhaps it’s because I’ve been an entrepreneur for a while now, but I uncovered nothing new in this book. I started listening to it, because it came highly recommended by Ray Dalio, who lauded the author, Patrick Bet-David as “one of the most exciting thinkers I’ve had a chance to converse with”. The journey of the author is undoubtedly admirable and inspiring, but it was not as paradigm shifting as anticipated.

  5. 4 out of 5

    Bo

    The intro sounded very annoyingly pyramid-scheme-esque. So I googled who Patrick was, and behold, founder of an MLM. Once I knew that I couldn’t read it without rolling my eyes. And my eyes started hurting so I had to stop. Good for him for finding success scamming people into joining his insurance selling MLM. I’ll find lessons to learn elsewhere.

  6. 5 out of 5

    Jeremy Cox

    Patrick is a smart guy, who is a great story-teller. That being said, this book fits more in personal development or self-help than in business strategy. The lack of practical steps left me wanting.

  7. 5 out of 5

    David

    There are two ways to read the book. The first one is to take it at face value as series of tips on how to live and set up your BUSSINESS to sell PRODUCT and make MONEY. And in that category, it works quite well - sometimes you get good starting tips, sometimes you get real valuable experience and sometimes you get complete mumbo from Marcus Aurelius to Einstein. And okay, why not. However, the second kind of reading was much more interesting for me. Do you want to understand the hustleporn mental There are two ways to read the book. The first one is to take it at face value as series of tips on how to live and set up your BUSSINESS to sell PRODUCT and make MONEY. And in that category, it works quite well - sometimes you get good starting tips, sometimes you get real valuable experience and sometimes you get complete mumbo from Marcus Aurelius to Einstein. And okay, why not. However, the second kind of reading was much more interesting for me. Do you want to understand the hustleporn mentality? Do you want to see how can man proudly present himself as somebody who "was interred to hospital on stress induced collapses many times, but always came back stronger"? This is the book you want to read. And if you connect these interpretations, it can tell you a lot not only about the author, but also about yourself.

  8. 5 out of 5

    Vikrama Dhiman

    Strategy that starts from the self I really enjoyed this book. It had been in my Kindle library for a while. It came to me just at the right time. I highly recommend this book to anyone who works with people and struggles to understand why do 'others' not move fast, align better, think better ... Strategy that starts from the self I really enjoyed this book. It had been in my Kindle library for a while. It came to me just at the right time. I highly recommend this book to anyone who works with people and struggles to understand why do 'others' not move fast, align better, think better ...

  9. 5 out of 5

    Ben Preston

    It would get a better rating if it hadn't overpromised with the subtitle. Ultimately this is not a book on strategy, let alone a book that can claim that reading it will allow you to "master the art of business strategy". Each chapter focuses on a bit of advice that the author has gleaned from his career in a niche life insurance market. If you've never read a business book and you picked this one up, I wouldn't tell you to put it down. But if someone came to me looking for a good book on busine It would get a better rating if it hadn't overpromised with the subtitle. Ultimately this is not a book on strategy, let alone a book that can claim that reading it will allow you to "master the art of business strategy". Each chapter focuses on a bit of advice that the author has gleaned from his career in a niche life insurance market. If you've never read a business book and you picked this one up, I wouldn't tell you to put it down. But if someone came to me looking for a good book on business strategy, I wouldn't recommend this one.

  10. 4 out of 5

    Michael Ross

    This book made me ask big questions. Questions like: Why did I read it? It became available at the library. Why did I put a hold on it in the first place? Not sure, maybe thought it would talk about strategy games. Why did I read more than half of it? I put it on during a run, and it’s a short audiobook. Look, Bet-David made it very clear that he and I are never going to be friends. Almost everything about his persona rubs me the wrong way. I hadn’t heard of him beforehand, but doing some research a This book made me ask big questions. Questions like: Why did I read it? It became available at the library. Why did I put a hold on it in the first place? Not sure, maybe thought it would talk about strategy games. Why did I read more than half of it? I put it on during a run, and it’s a short audiobook. Look, Bet-David made it very clear that he and I are never going to be friends. Almost everything about his persona rubs me the wrong way. I hadn’t heard of him beforehand, but doing some research after reading the first few chapters seems to show that he’s a right-wing enabling, MLM profiting, billionaire cheerleading weirdo, and I have no desire to give him any more attention or credibility.

  11. 5 out of 5

    Ann Venkat

    Excellent book on strategies to accelerate your career. The personal anecdotes and no-nonsense (almost harsh) style of writing reminded me of bestselling author Ramit Sethi. Like a readable American version of Sun Tsu - the Art of War. The tips and methods in this book are practical and totally work! I've used a couple in my own career, learning through trial and error. Hopefully, other readers can bypass the trial method and kickstart their career into high gear. Some chapters are not relevant Excellent book on strategies to accelerate your career. The personal anecdotes and no-nonsense (almost harsh) style of writing reminded me of bestselling author Ramit Sethi. Like a readable American version of Sun Tsu - the Art of War. The tips and methods in this book are practical and totally work! I've used a couple in my own career, learning through trial and error. Hopefully, other readers can bypass the trial method and kickstart their career into high gear. Some chapters are not relevant to folks who don't run a business, for example scaling your business. The concepts are applicable to some managers leading large teams or product unit intrapreneurs, but may not feel useful to all readers. However, all readers will find practical nuggets of wisdom to turbocharge their professional careers.

  12. 4 out of 5

    Robert Cseke

    Too much "me, myself and I" in this book for my taste. Too much "me, myself and I" in this book for my taste.

  13. 5 out of 5

    Jürgen Jürgenson

    A strong short book about: 1. Knowing Yourself 2. Ability to reason 3. Building the team 4. Strategies to scale 5. Power Plays

  14. 4 out of 5

    William Bahr

    Way more than Five Moves to move you onward and upward! This is a fantastic book, extremely well written and researched, the result of the author’s (and presumably coauthor’s) effort to make synergistic and self-reinforcing the individually powerful triad of his research, his writing, and his business. While his title talks about Five Moves (something that maybe only true geniuses can handle), it’s really his Rule of Three that he uses most often, especially urging one to always think about having Way more than Five Moves to move you onward and upward! This is a fantastic book, extremely well written and researched, the result of the author’s (and presumably coauthor’s) effort to make synergistic and self-reinforcing the individually powerful triad of his research, his writing, and his business. While his title talks about Five Moves (something that maybe only true geniuses can handle), it’s really his Rule of Three that he uses most often, especially urging one to always think about having three options, and evaluating each one of them before moving in any particular direction. Very few people do this, and it would be highly advantageous to more people if they did. Just stopping to think and force oneself to ask “What else could I do?” will often generate highly creative and profitable solutions. The author uses the Rule of Three in recommending another tool, a simple investment tool in place of the more familiar and complicated financial analysis, e.g., involving Net Present Value, Internal Rate of Return, and Return on Investment. The author’s investment tool he calls Investment Time Return (ITR) Analysis and describes it as a formula. While I couldn’t find it mentioned anywhere else on-line, it goes basically as follows: Ask yourself: 1. Investment: How much will it cost or save you? 2. Time: How much time will it take us and save us? 3. Return: Calculate the return on the money and time involved in the decision. Another way of thinking about this is: 1. What are your total costs (I = investments = payments/borrowing + interest + taxes + insurance + fees + interest, etc)? 2. Over which time period (T = time) are those costs being born? 3. What are your total returns (R= returns) and when are those returns expected (and how probable)? Obviously, while the author lays out no prescribed formula given, the calculations should be simple and the comparison between any proposed three options should give you a good idea as to which one to choose. Another thing that the author does is to practice what he preaches about making lists. The book is full of “what-to-do lists,” presumably built upon the author’s experience both in his own business and reading the extraordinary number of books he professes to read. Interspersed among the various lists for the different environments in which a business entrepreneur is likely to find himself are many fascinating stories given as examples of what to do and not do. Still another thing the author emphasizes is “knowing yourself.” Quite often one will analyze a situation that went well or didn’t go well and look only at what happened or what someone else did. The author strongly encourages one to ask oneself what was going on in one’s own mind while this event occurred and to take some responsibility. Doing so will allow the best way to avoid future mistakes. Yet another thing is effectively working with others to find out what their goals are, especially in hiring them to begin with, and then, when/if their performance falters, asking them to compare their goals and their performance. A final example among the many, many other winning concepts the author talks about is developing speed, a key element in success. The way to do this is to continually simplify and practice all processes involved. The author ends his book with a Personality Identity Audit (so you can find out your own real goals), a Solve For X Worksheet, and a Recommended Reading list of his Top 52 Business Books. As with some other books of this type, the reader may want to enthusiastically associate himself in some way with the author’s wide-ranging businesses, especially after going to the author’s website and Youtube offerings. The best way to do this, of course, is to practice what the author preaches. As the author himself strongly advises, first do one’s research, compare the opportunity with at least two others (Rule of Three), and then, before making a commitment, “walk into the future” (my term) and think about “Your Next Five Moves.” Bottom-line and as a fellow author, I highly recommend this book! Of possible interest: Strategy Pure and Simple: Essential Moves for Winning in Competition and Cooperation

  15. 4 out of 5

    Bruce

    While this book had some good tips here and there, it fell woefully short of what it promised. The book is short on actionable strategies and looooong on self-aggrandizing anecdotes. The best thing I can say about it is that it was an easy read. On the other hand, the content of the book has very little to do with the title (he makes passing mention of “thinking five moves ahead” a few times, and tries to shoe-horn the chess analogy where it doesn’t belong) and I didn’t feel any more confident a While this book had some good tips here and there, it fell woefully short of what it promised. The book is short on actionable strategies and looooong on self-aggrandizing anecdotes. The best thing I can say about it is that it was an easy read. On the other hand, the content of the book has very little to do with the title (he makes passing mention of “thinking five moves ahead” a few times, and tries to shoe-horn the chess analogy where it doesn’t belong) and I didn’t feel any more confident about business strategy at the end of the book than I did at the beginning. Finally, it’s worth noting that Bet-David is a bit of a sketchy character. As I read the book, I decided to look into his other content and didn’t like what I found. His PHP agency that he bases his credibility upon is dangerously close to a pyramid scheme, and he has used his Valuetainment and personal platforms to host anti-vax conspiracy theorists and make wild proposals to former presidents. After engaging with some of his content I came away very skeptical that he was someone I wanted to take advice from. At the end of the day, I found this to be a scattered read with some useful tips sprinkled in, delivered by a man with some questionable ethics. The useful tips earn it an extra star above the base, but nothing more. 2/5 stars.

  16. 4 out of 5

    FAIZAN KHAN

    this book is going to equip you like no other  you don't want your competitors to read this book (pat's on that level now that he doesn't care lol) your success in business is directly connected to the strategy you employ the book is full of wisdom and its now time to know your next 5 moves this book is going to equip you like no other  you don't want your competitors to read this book (pat's on that level now that he doesn't care lol) your success in business is directly connected to the strategy you employ the book is full of wisdom and its now time to know your next 5 moves

  17. 5 out of 5

    Ann Venkat

    Excellent book on strategies to accelerate your career. The personal anecdotes and no-nonsense (almost harsh) style of writing reminded me of bestselling author Ramit Sethi. Like a readable American version of Sun Tsu - the Art of War. The tips and methods in this book are practical and totally work! I've used a couple in my own career, learning through trial and error. Hopefully, other readers can bypass the trial method and kickstart their career into high gear. If I had to modify something, I Excellent book on strategies to accelerate your career. The personal anecdotes and no-nonsense (almost harsh) style of writing reminded me of bestselling author Ramit Sethi. Like a readable American version of Sun Tsu - the Art of War. The tips and methods in this book are practical and totally work! I've used a couple in my own career, learning through trial and error. Hopefully, other readers can bypass the trial method and kickstart their career into high gear. If I had to modify something, I would probably indicate which chapters are not relevant to folks who dont run a business, for example scaling your business. The concepts are applicable to some managers leading large teams or product unit intrapreneurs, but may not feel useful to all readers.

  18. 4 out of 5

    Anthony Cheng

    Where to start. The big idea of this book ("think five moves ahead") is basically a good one and there are helpful tips to mine here and there. But there's too much of what I call Dumb Salesguy Philosophy to wade through, nuggets of wisdom like "There are lions and sheep in this world. Be the lion" and citing (fictional) mobsters as models to emulate. You're much better off reading Dan Pink or anything in the Traction series. Where to start. The big idea of this book ("think five moves ahead") is basically a good one and there are helpful tips to mine here and there. But there's too much of what I call Dumb Salesguy Philosophy to wade through, nuggets of wisdom like "There are lions and sheep in this world. Be the lion" and citing (fictional) mobsters as models to emulate. You're much better off reading Dan Pink or anything in the Traction series.

  19. 5 out of 5

    Pat Krouse

    This guy runs a pyramid scheme. He is constantly hyping up how he is a self made entrepreneur but it is BS. PHP agency is a pyramid scheme that makes its money from more people being recruited and paying them fees to join than actually selling products. This guy is just a salesman peddling generic info in order to get you to buy into the idea of his cult. This book has nothing to do with actually strategy. There are plenty of great books out there on the actual subject.

  20. 4 out of 5

    Debjeet

    This book has lots of effective strategies that will help entrepreneurs, intrapreneur in many ways from conceptualizing the idea, to execute the idea in a practical way, to build an effective team around you, to scale those ideas, and make your company eventually bigger. 1 Master knowing yourself - your vision must align with who you want to be - your choices must align with your vision. - your effort must align with size of your vision - your behavior must align with your values and principles. - [ ] This book has lots of effective strategies that will help entrepreneurs, intrapreneur in many ways from conceptualizing the idea, to execute the idea in a practical way, to build an effective team around you, to scale those ideas, and make your company eventually bigger. 1 Master knowing yourself - your vision must align with who you want to be - your choices must align with your vision. - your effort must align with size of your vision - your behavior must align with your values and principles. - [ ] The benefits of self-discovery and conducting a Personal Audit - it makes you are at the center of all your problems and solutions. - you realize that your problems can be fixed - you crack your limiting beliefs - By spotting patterns, you can end detrimental habits. - your anger at other dies once you know only you can control your fate. 2 Master the ability to reason - [ ] know how to process the issue - it is about analyzing the problem with cool and calm head - ability to make an effective decision with all the information available - develop an alternate plan and seek out strategies to execute those plan - [ ] Learn to be accountable / taking Responsibility. - avoid finding someone to blame - avoid finding safe space to which to escape. - [ ] processing steps to take when someone ticks you off - Take responsibility for your role in what happened - state specifically what caused the problem - channel your frustration into getting better. - [ ] What extends or decreases the lifespan of a crisis. - your strategies - your level of poise - your over-exaggeration of a crisis - your downplaying of a crisis - your ability to see five moves ahead. - [ ] 8 traits of great processors - They ask a lot of questions - They dont care about being right or wrong  They are interested only in truth. - They dont make excuses - They like to be challenged - They are curious - They prevent more problems than they solve - They use logic to find a win for all parties involved - They are more interested in permanently solving a problem than putting a band-aid on it. - [ ] Develop a system - It enables you to do root cause analysis - It allows you to develop methodology to attack any issues. - to solve a complex problem by breaking down to simpler step-by-step formula. - [ ] identify the real issues and Deepest why - keep asking why till you return to the origin of the problem. - Ask do I know what the real issue is? - does the team have the data regarding the real issue? - is the issue an assumption or someone's opinion? - is it a tangible issue, or simply a hurt ego? - Am I thinking emotionally or logically? 3 Master building  the right Team - [ ] develop the core value - courage-not being afraid to challenge others - wisdom- making the right choices - tolerance- knowing that we are dealing with human beings, who change all time - understanding- appreciating and respecting that everyone has different ideas and values. 4 Master strategy to Scale. - [ ] 4 phases of every start up - formulation - survival - momentum - plateau - [ ] questions to ask before raising money - should you be even raising money- if your idea is small, you can start on your own - If you were not able to raise money, how would you make your business idea work? - How will money you raise be used-you need to convert cash into growth. - Do you want to keep total control of the business? - do you want accountability? - have you done enough research about your industry/ - what makes your business model different? - have you done Math? what is the value of your company? - Are you building to sell? - [ ] Make momentum your friend- and be prepared for chaos. - If you overdose on anything, overdose on speed. - [ ] 4 ways to accelerate - functioning speed- how quick is your support system?- it needs a lethal combination of talent, speed and efficiency. - processing speed- How quickly and elegantly you are serving your customer . - expansion speed- how quickly you move into the new markets, make acquisitions, and introduce new products. Identify your geography- local or global; identify your time frame; identify bottleneck and work through them. - Timing speed- The question "when?"- can work magic. - [ ] 7 step system to compress Time Frames - Choose a process - List the steps of the process - minimise the steps - beta test the new process- Find a subset of customers to test and see how the new process functions - adjust the process to specific needs - refine. - [ ] 5 reasons to implement the system - what is measured can be scaled and improved - you will know where and to whom to direct your energy and expertise - you can stop micromanaging and empower your employees - you will simultaneously become more effective and have more freedom. 5 Master power plays. - [ ] A dozen way to beat Goliath - Know your weakness - know Goliaths weakness. - Master three things you do better. - Don't try to be a goliath - Focus on specialising. - When you are small, make yourself appear bigger - keep a low profile initially - move quickly - study history - Let other competitors wear your opponents down - dont disclose every aspect of your strategy. - [ ] The key to power is having options.

  21. 5 out of 5

    Reyhan

    Very good. Has all the traits you would associate with Patrick Bet David product. Very comprehensive, very entrepreneurial. Gives some excellent tips and advice on running and maintaining yourself and by extension your business. From the examples he gives to the way its organised, the writing style feels pretty much like him talking to you personally. Moreover, just like one of his youtube videos it overdelivers in value. A business book you can go back to over and over again. Very recommendable.

  22. 4 out of 5

    Adam

    This book was incredible. Absolutely changed how I view business and interact with people. There is much more to business then just numbers!

  23. 4 out of 5

    Nasos Psarrakos

    Great stuff. Very easy to read ♥️♥️

  24. 4 out of 5

    Ali Rokan

    A proper version of the "Art of war" A proper version of the "Art of war"

  25. 4 out of 5

    Teresa

    Heart information and plenty of practical tools and tactics to be used

  26. 5 out of 5

    Jan Ko

    Great book describing how to find your own way, stories from like and how to find proper structure people by starting business

  27. 4 out of 5

    Sim Xing

    Shadow people you want to become, and ask how you can make their lives better.

  28. 5 out of 5

    AMIRA Talaat

    That is a must read book, it has many secrets for the great mindsets

  29. 5 out of 5

    Jerry Yip

    The Five Moves. 1. Know yourself - People who don’t think more than one move ahead are driven by ego, emotion and fear. - Make pain your fuel. Either be broken, or build tolerance for pain and adversity. - Execute your own move, rather than reacting to someone else’s move. - Conviction. People follow someone driven by a future truth. - Don’t compete as an underdog; find your competitive edge, and win unexplored new markets. Decrease risks by choosing a game where the odds are in your favour - you The Five Moves. 1. Know yourself - People who don’t think more than one move ahead are driven by ego, emotion and fear. - Make pain your fuel. Either be broken, or build tolerance for pain and adversity. - Execute your own move, rather than reacting to someone else’s move. - Conviction. People follow someone driven by a future truth. - Don’t compete as an underdog; find your competitive edge, and win unexplored new markets. Decrease risks by choosing a game where the odds are in your favour - your blue ocean. 2. Reasoning as a processor of issues - Most entrepreneurs don’t fail because of a flawed business model or an investor who backs out. They fail because they refuse to abandon their preconceived notions, refuse to solve (and learn from) problems as they arise. - Embrace math and calculate investment return on time & money (ITR). - If you’re going to lose, don’t lose the lesson. Redirect frustration to learning. - When you view a crisis as an opportunity, you are winning the game; When you refuse to process issues playing victim, you live a lie and pay the consequences. - Your way of thinking got you to where you are today. In order for things to change, your way of thinking needs to change. 3. Build the right team - Don’t assume that if you achieved a lot on your own in the past, you’ll be able to achieve even more by yourself in the future. Hire smarter people who make up for your weakness. - Enrich others’ lives by the example you set, your contacts, coaching, knowledge, or tough love. - Insecure leaders surround themselves with “yes people”. Effective leaders surround themselves with people who challenge them. - Lead people by demanding their best and holding them accountable. Micromanage until there is trust. - Have a guiding set of principles without ambiguity, and have people know the consequences for violating it. - Good friction. “If you want love without conflict, get a dog.” - Talk behind their back. Positive feedback through others gains a lot more weight. - The romantics may argue that signing contracts are planning to fail. The realists see if as contingency planning against mess. - Tough love. “You will temporarily hate me, but you will permanently love me - because no one will push you like me” - Love Languages of Entrepreneurs, to do unto others the way they want to be treated. “We need you”, recognition, praise, clear instructions, vision, involvement, challenge, listening. 4. Use strategy to scale - Perspective investors. To make key introductions that open up channels, or as adviser for specific experiences you lack. - Visionary leaders have a Reality distortion field. - Regret minimisation. Bezos projects himself forward in time and then think theoretically what he might regret not having done. Take calculate risks, since failing is better than not having tried. - 5 Deadly sins of Entrepeneurs: > Not spending money to make money. > Wrong influence. People being yes-men not offering objective advice, or doesn’t have access to all intel & data as you, don’t let them sway you. > Royalty mentality. > Refusing to adapt. > Obsessive comparison with others. Focus on your own strategy and objectives. - Fast money temptations. When you compromise your integrity, you chase little pockets of growth at the expense of much bigger growth targets. - Scale by creating autonomous people systems. Transfer knowledge. Decide the most important formulas for the business, and track them religiously. Performers feel recognised just as non-performers feel uncomfortable. - Rely on quantitative data, to defuse emotion from the qualitative situation. - Be paranoid, and respond to paranoia by creating great strategies. If nothing seems urgent, you’re only half involved in what you do. - Build alliances. You can’t do everything yourself. I.e. Apple v Microsoft. 5. Power plays - Master three things you do better against the Goliath. They can’t move as fast as you can. Build alliances with competitors that share an enemy. Keep a low profile initially. Don’t disclose every aspect of your strategy. - Control the narrative. Compete as though you’re the one with the advantage. - Self promotion. Trumpet yourself when you’re right. Poke fun at yourself and accept when you’re wrong. - Turn off the noise. Anything holding you back from thinking big needs to stop. - Affirmation + future truth (I am because). “If you don’t believe in your product, no one will either.” - Incremental growth out-improves anyone. 2.5 pound principle for regular, achievable improvement. - Influence like a Mobster: > Consider other’s needs, desires and frustrations - fear, greed and saving face. “Seek first to understand, then to be understood.” > Anticipate response. > Develop script/outline. > Role-play for reactions. Ask advisers for blind spots. > Visualise success before meeting. > Win-win agreement increases value for both parties. - Offer value first. In order to get, you have to give. “Do you want to go to bed with me / Give me what I want?” vs “What can I do for you?” - Win-win outcome. Networking, negotiation and sales will come second nature. “Make an offer they can’t refuse.” - Negotiating w Leverage. Not to score, but make scores in perpetuity. - Win by letting others win. Ask series of questions to lead others where you want them to go, to think your great ideas are theirs. - Real power is having Options; who needs the deal the least is in control. “If you say no to it, no problem. I have another that will give what we want. Do you have any questions?” - Four Drives of People: > Advancement. Set up their next goal. > Individuality. Appeal to their lifestyle. > Madness. Prove their ego. > Purpose. Them in the history books. - Understand, position and lead - but don’t try to fix. Listen, understand, nudge; Their inner drive will self-correct - To reach your capacity, seek to beat your prior best.

  30. 4 out of 5

    Adam

    Don't let over 4 stars fool ya, this book is more education than entertainment. Take good notes if your going to beat your best. What my 👂 heard ⤵️ always thinking 15 moves ahead I approached strategy as a game negotiate strategize and sell as if your life depended on it the surest way to fail would be to fail to act I looked at him in confusion wondering how anyone can think so small when the market potential was so big studying others gives us knowledge I was chasing history books he was chasing a si Don't let over 4 stars fool ya, this book is more education than entertainment. Take good notes if your going to beat your best. What my 👂 heard ⤵️ always thinking 15 moves ahead I approached strategy as a game negotiate strategize and sell as if your life depended on it the surest way to fail would be to fail to act I looked at him in confusion wondering how anyone can think so small when the market potential was so big studying others gives us knowledge I was chasing history books he was chasing a simple life you're either driven by advancement madness individuality which is lifestyle recognition and security last is purpose despite his talent he's often broke people want status when they reach that level they slow down and settle no matter what level you're at now get clear on your purpose I can sell and I'm hungry for knowledge a wise friend of mine I'm certain about my future truth what determines if you win in any game or business isn't how good you are, it's how good you are relative to your competition that's why it's so important to know your own strengths and weaknesses and find a market in which you have an inherent advantage self-awareness is critical to forging your path take control by climbing your own ladder The clash of two temperaments brings me closer to the truth you can never know for sure if people are trustworthy but you can get a feel for who they are make a bad hire and you'll pay for it everyday sometimes the key to growth is staring you in the face at a certain point I couldn't handle your ineffectiveness remind yourself that this is a decision and not a debate like many entrepreneurs I value people who can produce be clear on who you want to be never be afraid of the truth you're a kick-ass producer what brought us here won't take us to the next level beat your prior best be radically open-minded but not easily persuaded you where just licking my ass and sucking my feet keep figureing out how to replace yourself because your time is most valuable in this process theres a bridge between you and the best guys in the world and I don't know if you can cross that bridge if you want love without conflict get a dog people get married emotionally and divorced logically im making a multi 6 figure year income when you reliability is the key to trust is your stomach full why are you becoming comfortable? I am not afraid of an army of lions led by a sheep I am afraid of an army of sheep led by a lion people don't write checks without making demands what is the value of your company? it's better to attract than to beg being held to rhe standard of being your best self we encourage improvement hes demanding and short fused you can lose sheep they are a dime a dozen but you cannot lose lions the key to dealing with lions is challenging them without your people you have a job not a business good business is about good relationships it's a never-ending process that relies on my never-ending desire to keep on improving a walk is as good as it hit trust numbers not people its your ego talking not your logic it's the minute you think you're on safe ground is the minute you become the most vulnerable don't be crazy paranoid be cautious paranoid stay alert stay alive entrepreneurs don't have the luxury of inaction most people aren't going to tell you what you need to hear I'm processing issues constantly what did I do to co-create the situation? great ones own their role this mistake is on me most issues involve time and money amateurs react first and think second they decide emotionally if it's heart attack urgent you better spend the extra money when you're in a hole stop digging I have been both cocky and greedy if you're going to lose don't lose the lesson having more data leads to making better assumptions we may live together but we're psychologically apart become clear about the true source of your dissatisfaction of course you're going to have days when your motivation waivers I no longer wrestle with the things that I cannot control constantly put yourself in your enemy shoes and ask yourself how you would put yourself out of business if you were them bigger more lucrative accounts I applaud you for what you did instead of name dropping book drop people can tell the difference between certainty and uncertainty having certainty alone is a way of self promoting spend a long time getting clear on the vision anything that holds you back from thinking big needs to stop what gave you confidence to become who you are today? he seems light years away from turning into a confident guy if you don't think you're worthy other people won't either if you don't believe in your product or yourself no one else will either if you look like a slob you will act like a slob people will perceive you as a slob make me an offer I can't refuse I'm against breaking the law but I'm all for breaking the rules this book is more education than entertainment are you operating under any illusions? did you not know exactly what you were getting into? the real brilliance is in what was not seen my obsessive preparation have an absolute and total belief that what you're selling is worth more than the price you ask for it the gift of gab is overrated what's underrated is conviction sales should feel effortless like a natural extension of who you are it should excite you to talk about what you do if I believe in something I sell it and I sell it hard you can share a sheep a hundred times but you can only skin it once real power is having options options give you power what will determine your success is if it matters to you

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